I can scarcely believe it myself but this year I will celebrate 20 years of working with Easyfairs. In that time it has grown from a startup with a handful of trade shows to one of the largest event organisers in the world. I’ve contributed to this growth in many ways but perhaps most of all by coming up with the company tagline: Visit the Future. Three words that I suspect added a lot to the company’s valuation.
One of my latest collaborations has been on Easyfairs’ first sustainability report.